Welcome to

YOUniversity

Take your personal experience skills to the next level in YOUniversity. Find best practices, webinars, product walkthroughs, and free marketing and sales resources to learn everything you need to know about putting the person before the persona.

Take your personal experience skills to the next level in YOUniversity. Find best practices, webinars, product walkthroughs, and free resources to learn everything you need to know about putting the person before the persona.

Check out what's new!

Gifting + Your Tech Stack

Momentum Makers

Momentum Makers with Drift

Learn how the right blend of conversational marketing, matched with the perfect gift, creates experiences buyers can’t ignore.

Momentum Makers: Goldcast

New event trends and gifting strategies to deliver must-attend prospect and customer events using Goldcast + Alyce.

Momentum Makers: Vidyard

Surprisingly simple ways to excite your audience with video and gifting using Vidyard and Alyce.

Get Thanked

Grow With Outbound ❤️

The Outbound Love Playbook

Pick up real-world examples and proven best practices to apply Outbound Love to your campaigns to build pipeline, enhance events, close deals faster, and deepen customer relationships.

Outbound vs. Inbound Marketing: Which Is Better?

As competition increases and budgets tighten, which marketing approach performs best? Is there a more effective path to revenue. Read on to see how to capitalize on both marketing strategies.

Deliver Outbound Experiences Buyers Can’t Ignore

Hear from B2B revenue leaders as they discuss how their teams are delivering outbound experiences their buyers can’t ignore.

Get To Know Alyce

Upcoming Events

The Juice: Content Distribution

Virtual Event | November 17 at 1 PM ET

Alyce Original Series

Data Protection Breakfast Club

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56:28

Teenage Mutant Ninja Turtles

Dennis is one of the most technically-savvy privacy policy thinkers. His depth of knowledge regarding the programmatic ads ecosystem is extensive. Dennis is an IAPP Westin Fellow and unlike many privacy pros, has been tackling privacy head on since he…
45:28

Animaniacs

Today the job of General Counsel at Lyft might seem straightforward like other public company GC roles. But when Kristin Sverchek took the gig it was anything but typical. Ride sharing was not ubiquitous in fact it was questionable, even…
48:08

The Jetsons

Bert Kaminski sees into the future. Every position he has held seems to firmly embrace where the technology market is heading. Is he living in the world of the Jetsons? Does he have a sentient robot named Rosie cleaning his…

Class is now in Session!

YOUniversity

Join the community of sellers and marketers who are putting Personal Experience into action.

Plug Alyce In

Integration Resources

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4 Essential Gifting Campaigns To Use With 6sense

Got 6sense and Alyce? Follow this guide to put all that marketing horsepower to work with these shockingly effective gifting campaigns.

Hack Your Workflow: Why Integrated Gifting Is Key to B2B Growth

Scrambling after events to get your B2B leads over to sales? There's a better way. With integrated gifting from Alyce, book more meetings faster.

How To Leverage B2B Intent Data For Outbound Marketing

You’ve probably heard about buyer intent, but how can you use intent data to bring target accounts to the table? This guide breaks it all down for you.

Toolkit

BDR Adoption Toolkit

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Alyce Product Spotlight: Personal Gifting Pro-Tips

How many sales webinars have you been to where they only talk about high-level concepts but don’t get into the nitty gritty of high performing sales tactics? Well, as a marketing team, we realize that’s disappointing. Marketing and sales should…

Gifting Power Hour Best Practices Slides

Effective outreach is about how personal you are. Whether you want feedback on your approach, guidance on messaging, or a gut check on your performance, these pro tips will help you get better responses from your gifts that will drive…

How to Motivate and Incentivize Your BDR Team To Leverage New Tools

Sales teams are integral to B2B organizations. Making sales is how the business survives, so it checks out. And since this team is so important to the business, most teams try as hard as they can to make the sales…

Product Training

Alyce How-Tos

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Q3 2022 Alyce Unwrapped

We're proud to unveil our newest integrations with leading B2B marketing and sales platforms. This session features new ways to get in front of the right audience with outbound marketing.

Q2 2022 Alyce Unwrapped

Get up to speed on the latest product features and updates in the Alyce gifting platform. This video highlights new capabilities from our swag and promotional merchandise expert, Overture.

Q1 2022 Alyce Unwrapped

Get up to speed on the latest product features and updates arriving to the Alyce corporate gifting platform. This video highlights what's new and exciting from our product leaders.

Toolkit

Gift Campaigns

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12 B2B Holiday Gifts to Surprise Customers & Employees

Celebrate your customers, partners, and employees with a personalized gift during the holidays. Here are our top picks for 2022.

The Ultimate Guide to Gifting Globally

Learn the ins and outs of international gifting so you can deliver the perfect message to your audience every time.

B2B Gifting Best Practices: How to Make a Positive Impact

Want to send business gifts to clients and prospects? Follow these B2B gifting best practices to deliver a memorable customer experience.

Event Marketers

Gifting at Events

Ultimate Guide to Personal Gifting at Digital Events

Ultimate Guide to Personal Gifting at Digital Events

Whether you are planning a 10,000+ person virtual experience, or an intimate roundtable, take advantage of personal gifting at your next digital event.

9 Ways to Boost Registration for a Digital Event

Learn the nine best ways to create demand and boost registration for your next digital event.

Sales Users

Getting Started Guide for Users

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Email Invitation Templates For Your Next Gift

In this downloadable piece of content you'll find email templates for generic gifts, popular use cases, and ideas on how to position required actions.   You can download these templates here! 
23:55

Alyce Sales User Training

Welcome to Alyce! We're excited to have you as a customer. In this training, we'll walk through what Alyce is, why Alyce can help you in your day-to-day job, how to set up your account, and how to send your…

How to Write the Perfect Gift Invitation Message

Gift recipients are loving those subject lines, and your open rates are on the incline. Now that your prospects are seeing your messages, how do you write the perfect gift invitation message that results in more meetings? The body of your…

Admin Users

Getting Started Guide for Admins

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The Outbound Love Playbook

Pick up real-world examples and proven best practices to apply Outbound Love to your campaigns to build pipeline, enhance events, close deals faster, and deepen customer relationships.

Email Invitation Templates For Your Next Gift

In this downloadable piece of content you'll find email templates for generic gifts, popular use cases, and ideas on how to position required actions.   You can download these templates here! 

How to Bulk Upload Contacts

Hi! My name is MK and I am the Director of Customer Marketing here at Alyce. Today, I want to show you how to upload a list of Gift Recipients to Alyce and submit them for research. Let’s dive in!…

Event Highlights

YOUniverse 2021

Welcome to YOUniverse

Welcome to YOUniverse, and strap in for a day designed to spark imagination and elevate the conversation around what is possible when we put YOU before ME in marketing and sales.

Delivering Moments That Build Strong Customer Relationships

Learn how to unite sales and marketing to identify and deliver memorable moments across your entire customer journey to surprise and delight your buyers.

Creating Experiences That Cause Conversations

In this fireside chat, learn why customers talk, and why they remain silent. Spoiler alert; it’s in large part to the memorable experiences you create for them along their journey with your brand.