Welcome to

YOUniversity

Take your personal experience skills to the next level in YOUniversity. Find best practices, webinars, product walkthroughs, and free marketing and sales resources to learn everything you need to know about putting the person before the persona.

Take your personal experience skills to the next level in YOUniversity. Find best practices, webinars, product walkthroughs, and free resources to learn everything you need to know about putting the person before the persona.

Check out what's new!

Alyce Original Series

Data Protection Breakfast Club

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56:28

Teenage Mutant Ninja Turtles

Dennis is one of the most technically-savvy privacy policy thinkers. His depth of knowledge regarding the programmatic ads ecosystem is extensive. Dennis is an IAPP Westin Fellow and unlike many privacy pros, has been tackling privacy head on since he…
45:28

Animaniacs

Today the job of General Counsel at Lyft might seem straightforward like other public company GC roles. But when Kristin Sverchek took the gig it was anything but typical. Ride sharing was not ubiquitous in fact it was questionable, even…
48:08

The Jetsons

Bert Kaminski sees into the future. Every position he has held seems to firmly embrace where the technology market is heading. Is he living in the world of the Jetsons? Does he have a sentient robot named Rosie cleaning his…

Office Hours

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42:23

The Future of Events

After many folks had to shift their in-person strategies to fully digital in 2020, 2021 is proving to offer more opportunities to diversify the event experience. SVP and GM at Saastr, Amelia Ibarra, shares her vision for the future of…
28:10

The Fastest Path to Pipeline

There is both an art and a science to building the most efficient and effective path to qualified pipeline. In this episode, Jenna Quigley, Director of Pipeline Marketing at RingCentral, shares her tips for creating experiences that balancing both art…
22:28

If You Build It, Will They Come?

Kevin Lau, the Global Head of Customer Advocacy at Adobe has always been passionate about the role of community in marketing. In a BONUS episode of Season 2 of Office Hours, Kevin shares with his expertise in bringing folks together…

Get To Know Alyce

Upcoming Events

Alyce Unwrapped

See what new features we delivered in Alyce’s Smart Gifting Platform™ this quarter.

Class is now in Session!

YOUniversity

Join the community of sellers and marketers who are putting Personal Experience into action.

Plug Alyce In

Integration Resources

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Introducing Alyce in Outreach

The Best Way to Break into Key Accounts with Perfectly Matched Gifts & Timely Follow-up

Use Automation for Good: 5 Ways Alyce for Marketo Makes You a More Personal Marketer

Today we launch Alyce for Marketo, a best-in-class Marketo integration that gives all the marketers that live in Marketo all day, the tools they need to deliver more personal and engaging experiences through all of their program automation and measure the impact like never before possible. 

Introducing the Vidyard for Alyce Integration

What happens when you combine the power of personal gifting with the power of personal video? An experience so personal - your prospects will actually thank you.

Toolkit

BDR Adoption Toolkit

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Alyce Product Spotlight: Personal Gifting Pro-Tips

How many sales webinars have you been to where they only talk about high-level concepts but don’t get into the nitty gritty of high performing sales tactics? Well, as a marketing team, we realize that’s disappointing. Marketing and sales should…

Gifting Power Hour Best Practices Slides

Effective outreach is about how personal you are. Whether you want feedback on your approach, guidance on messaging, or a gut check on your performance, these pro tips will help you get better responses from your gifts that will drive…

How to Motivate and Incentivize Your BDR Team To Leverage New Tools

Sales teams are integral to B2B organizations. Making sales is how the business survives, so it checks out. And since this team is so important to the business, most teams try as hard as they can to make the sales…

Product Training

Alyce How-Tos

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18:14

Q3 Alyce Unwrapped

Every quarter the Alyce team is hard at work finding new ways to help you deliver delightful moments for your prospects and customers. See what new features we delivered in Alyce’s Smart Gifting Platform™ this quarter.

How to Use Alyce Activate for Content by Uploading a Static List

Hi! My name is Nina and I am the Director of Demand Generation here at Alyce. Today I am going to be talking through some ways you can use Alyce Activate to jumpstart your marketing campaigns and boost the marketing…

How to Use Alyce Activate for Content through the MAP Integration

Hi! My name is Nina and I am the Director of Demand Generation here at Alyce. Today I am going to be talking through some ways you can use Alyce Activate to jumpstart your marketing campaigns and boost the marketing…

Toolkit

Gift Campaigns

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14 Marketing-Led Gifting Ideas

Upgrade your marketing campaigns with these gifting plays

Email Invitation Templates For Your Next Gift

In this downloadable piece of content you'll find email templates for generic gifts, popular use cases, and ideas on how to position required actions.   You can download these templates here! 

Operationalizing Alyce Slide Deck

We’ve all been to so many webinars the last year or so. We wanted to bring you a different variation of it that you can walk away with tangible takeaways and implement yourself. In the latest edition of our “Not Another Conceptual Webinar” series, where we don’t beat around the bush about how to incorporate gifting in your marketing and sales efforts, we’re going to be getting into the nitty gritty details about how to operationalize Alyce, how to track gifts at every stage, and how to measure the impact of gifting in conjunction with the rest of your marketing and sales efforts.

Event Marketers

Gifting at Events

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Ultimate Guide to Personal Gifting at Digital Events

Ultimate Guide to Personal Gifting at Digital Events

Whether you are planning a 10,000+ person virtual experience, or an intimate roundtable, take advantage of personal gifting at your next digital event.

9 Ways to Boost Registration for a Digital Event

Learn the nine best ways to create demand and boost registration for your next digital event.

Sales Users

Getting Started Guide for Users

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Email Invitation Templates For Your Next Gift

In this downloadable piece of content you'll find email templates for generic gifts, popular use cases, and ideas on how to position required actions.   You can download these templates here! 
23:55

Alyce Sales User Training

Welcome to Alyce! We're excited to have you as a customer. In this training, we'll walk through what Alyce is, why Alyce can help you in your day-to-day job, how to set up your account, and how to send your…

How to Write the Perfect Gift Invitation Message

Gift recipients are loving those subject lines, and your open rates are on the incline. Now that your prospects are seeing your messages, how do you write the perfect gift invitation message that results in more meetings? The body of your…

Admin Users

Getting Started Guide for Admins

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Email Invitation Templates For Your Next Gift

In this downloadable piece of content you'll find email templates for generic gifts, popular use cases, and ideas on how to position required actions.   You can download these templates here! 

How to Bulk Upload Contacts

Hi! My name is MK and I am the Director of Customer Marketing here at Alyce. Today, I want to show you how to upload a list of Gift Recipients to Alyce and submit them for research. Let’s dive in!…

How to Add a Template to Alyce

Hi! My name is Sara and I am a Brand Content Manager here at Alyce. Today, I want to walk you through adding templates to your Alyce Account. Templates are a great way to make it easy for your sales…

Event Highlights

YOUniverse 2021

Welcome to YOUniverse

Welcome to YOUniverse, and strap in for a day designed to spark imagination and elevate the conversation around what is possible when we put YOU before ME in marketing and sales.

Delivering Moments That Build Strong Customer Relationships

Learn how to unite sales and marketing to identify and deliver memorable moments across your entire customer journey to surprise and delight your buyers.

Creating Experiences That Cause Conversations

In this fireside chat, learn why customers talk, and why they remain silent. Spoiler alert; it’s in large part to the memorable experiences you create for them along their journey with your brand.