Blog
The Case for B2B Gifting, Still Strong After All These Years
B2B or corporate gifting isn't new. The concept of corporate gifting has a long history, with its roots dating back to the 18th and 19th centuries. During this time, industrial philanthropy played a significant role in establishing the authority and…
Tara B. Tips for Creating an Unstoppable Customer Advocacy Program
Imagine having a group of customers who are so passionate about your business that they can't help but sing your praises to their peers and colleagues. That's exactly what customer advocacy programs are all about. These programs are designed to…
Tara B. Cheers to National Marketing Operations Appreciation Day!
And cheers to all our MOps customers! Together we want to recognize you this month for National Marketing Ops Appreciation Day ... with a little something on us ... and just in time to introduce our newest Instant Gift Invite…
Tara B. 3 ways to get the most out of gifting for Earth Month
With intentional, sustainable gifting and swag Better for our environment, your recipient experience, and your budget We all know that one of the best ways to forge a connection and build a relationship with a corporate prospect or customer is…
Lauren T. How to Cut Through the Noise and Engage Prospects & Customers Now
In a world where we're constantly bombarded with information and marketing messages, we know it's noisy out there. With no shortage of boring, one-size-fits-all emails, salesy IMs, and cold pitches bound for junk folders, it's making it challenging for marketers…
Tara B. Maximizing Results from Your Sales Chatbot with Gifting
71% of today’s B2B buyers expect personalized experiences (McKinsey). Not prefer, not appreciate, expect. If you’re not personalizing their experience? Well, people are just going to stop engaging or worse: unsubscribe. Many organizations struggle with personalization for two reasons: a…
Tara B. 4 Simple B2B Customer Retention Strategies to Increase Renewals
Watch your NRR and ARR soar after implementing these proven methods to improve B2B customer retention.
Joe M. Gift Marketing Campaigns to Get Noticed & Grow Revenue
Enhance your sales and marketing campaigns with the power of personal gifting.
Joe M. How To Write Persuasive Prospecting Emails to Grow Pipeline (+Templates)
Uncover the best practices and tactics to craft persuasive prospecting emails that generate opportunities and sales pipeline.
Joe M. B2B Marketing Trends & Strategies to Bank On (New Data)
Marketing is all about adapting to change. Here are the insightful B2B marketing trends to follow in 2023.
Nick B. Corporate Gifting Platforms: 7 Signs You’re Ready (+ Questions to Ask)
This guide addresses if a gifting platform is right for you and what to avoid. Know the right questions to ask before you choose one.
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Gaetano D.