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Sales & Marketing Best Practices

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How to Write the Perfect Gift Invitation Subject Line

Learning to write the perfect gift invitation subject line can mean the difference between getting a meeting on the books and another email sent straight to the trash. It sets …

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How to Write the Perfect Gift Invitation Message

Gift recipients are loving those subject lines, and your open rates are on the incline. Now that your prospects are seeing your messages, how do you write the perfect gift invitation …

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How to Select the Right Contacts for your Personal Gifting Campaign

The days of spray-and-pray are over- for all marketing and sales tactics, but especially for personal gifting. This post outlines how to get the most out of your personal gifting strategy by selecting the right contacts to gift at the right time.

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Keep Your Relationships Moving Forward With 8 Post Gift CTAs

It’s hard to capture your target market’s attention, so when you do it’s important to make the most of their attention. Using the Post-Gift CTA with Alyce, you can direct your prospects to the next stage in their buyers journey after they accept a gift.

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Introducing The Post Gift CTA

The easiest way to tee your prospects up for the next step in your relationship after they accept their gift.

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Introducing Video Landing Pages by Alyce

Create standout digital experiences for prospects and customers with relevant video landing pages with content that boosts engagement of personal gifting campaigns.

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The TL;DR of the Creating Community and Customer Connectivity Webinar

Building trust is what marketers and sales reps need to start doing sooner rather than later. By creating relationships with customers, you create a network larger than your own business to provide a trustworthy voice surrounding your brand and product.

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Emails That Our Team is Using In Our Digital Gifting

With a shift to digital everything, including digital gifting and direct mail, you now need to get in front of your prospects in their inbox, not just one their desks. Here are some email templates you can swipe to help make your team’s lives a little easier.

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How We Digitized Our Own Gifting Strategy While Staying Personal

And up until a few weeks ago, we were using Alyce in it’s traditional model. Like every marketing team out there we’ve had to pivot our strategies away from the way we had previously been executing most programs. Quickly.

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How to Activate And Engage Your Virtual Event Attendees

A few weeks ago, we ran a webinar about how to make the most out of physical events going digital, feel free to check out the TL;DR version of that webinar on our blog!

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TL;DR of the Lets Get Phygital Webinar: Bring The Physical To The Digital World

Last week, our director of demand gen, Nina Butler, and director of customer marketing, MK Getler, put on a webinar we called “Let’s Get Phygital”, where they explored how you can stay personal with your digital events and bring the physical world into the digital world.

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Tip Tuesday: Why Passing Leads From Sales To Marketing Can Help Align Your Teams

The most important reason our marketing and sales teams are successful is because of their thoughtful alignment and the close relationship they’ve created together.