The Next Gen Marketer's Survival Guide 📙

Ditch Impersonal Touches, Create Moments

We live in a world in which we are constantly bombarded by impersonal, generic, and inauthentic outreach; one where we trade on the commodity of quantity rather than quality, collapsing the economy of trust.

This free guide will help you build rapport and earn trust in a world where trust is our most precious commodity.

Like the content you see here? There's more where this came from, this year at our free virtual event YOUniverse, we'll dive deeper into how to ditch impersonal touches and create moments that drive momentum.

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Get the FREE guide down below or register for our virtual event for more content

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Get the FREE Guide Here!

Get a feel for the topics we'll cover at YOUniverse — a full day all about creating moments that drive momentum across the buyer's journey.

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The Future Of Field Is NOW

Hear what's changing (and what remains true) and how you can uplevel your skill set for the modern day "field" with Becky Martins, Head of Field Marketing and ABM in North America at Zuora.

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The Future of Events

After many folks had to shift their in-person strategies to fully digital in 2020, 2021 is proving to offer more opportunities to diversify the event experience. SVP and GM at Saastr, Amelia Ibarra, shares her vision.

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How to Combine Authenticity with Marketing Automation

Automation has scaled many of our processes. But, using this resource been at the expense of our authenticity. Learn from Sydney Sloan, CMO of Salesloft the key to balancing both automation and authenticity.

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Personal Experience through the MarTech Ecosystem

For decades, Scott Brinker has helped marketers and sellers understand that it’s not about how much technology you have but it’s how you use that technology that makes any company more effective at reaching their audiences.

Want More Content Like This?

Register for YOUniverse

YOUniverse is our free, annual event where we bring together the brightest minds in Marketing and Sales to teach us how to create better buying experiences for our prospects and customers.

This year our theme is turning touch points into moments that drive momentum in the customer journey.

Join us September 23rd!

Check Out Last Year's YOUniverse Content

PX: The Missing Link In CX

A whopping 70% of marketing executives are saying they’ve overinvested in short term, performance-driven efforts. This overinvestment has come largely at the expense of their brand. With the twisting winding journeys people take as they interact with you, we need…

Putting Personal in Play

“Omni-channel experience” Remember that buzzword? About five years ago that was all anyone ever talked about in Demand Generation. While this approach sought out to deliver a seamless experience for marketers, gaps in technology and methodology hindered our ability to…

From Tradeshow to TradeWHOA

Fun fact: The first-ever tradeshow documented was in 1851. With over 100,000 exhibits and 6 million visitors, The Great Exhibition in England set the stage for what would become a $2.5 trillion dollar industry. While most can only dream of…