There’s a lot that goes into making a sale. You have to generate interest, capture that interest, continue to captivate that person with more information, and eventually convince them to hand your business money in exchange for a product or service. In that process comes a lot of no’s, a lot of calls, and a lot of learning.
In other words – sales is hard. Especially when it feels like there are endless tasks for you to complete every day with no end in sight.
That can make it hard for you to feel like you’re putting in a lot of effort when it comes to your outreach to prospects. There’s a lack of personal experience, because it feels like it’s just too hard to automate.
Well, here’s some good news. There are a ton of Sales tools out there that can help you create more personal experiences at scale. Free tools that can automate tedious processes so you can focus on creating more memorable moments, create more trust, and ultimately close more deals.
Related: Sales Prospecting Gifts For Your Next Outbound Sales Campaign
Here are just 5 of those free sales tools that can help you be more personal, at scale.
Free Sales Tools That Can Make You More Personal
Hunter
Hunter.io is an email finding tool that, in their own words, “lets you find email addresses in seconds and connect with the people that matter for your business.” The first part of creating a personal experience is understanding and connecting with a person.
Hunter helps you make sure that your well researched, highly personal outreach is delivered into the right inbox for the right prospect.They’re free chrome extension allows you to do 25 free searches a month, helping you find better emails and deliver more personal messages to the right inboxes.
SalesLoft Toolkit
SalesLoft didn’t just create one free tool, oh no. They created five free tools, created for sellers, created by sellers.
The team at SalesLoft created:
- A tool that will help you draft emails on behalf of someone else (BDRs sending on behalf of AEs, this is for you)
- A database to help you find the right business email
- A subject line grader to make sure your outreach will be opened and read. Based on data science drawn from hundreds of millions of B2B emails, this tool can be used to drive up your reply rate.
- Email body grader. Your subject line is just the first step, your email body needs to be compelling too. Based on data insights drawn from hundreds of millions of B2B emails, Email Grader is here to transform the body of your email into an attention-grabbing prospect magnet.
- A cadence builder. We all know outreach isn’t just sending one email and awaiting a response. This cadence builder helps you quickly and easily create multi-touch, multi-channel campaigns for target personas using your language.
Intricately
Are integrations a huge part of your prospecting and qualification work? Enter Intricately. Intricately helps you uncover which of your accounts are using and spending money on technology, what their digital footprint looks like, and how they think about their infrastructure.
Their free chrome extension allows you to get a holistic view of the accounts in your prospect list to help you prioritize your list and make your outreach more personal.
Docsify
There are a lot of email trackers out there, but Docsify has additional analytics and insights into how long people are staying on the links that you send to them over email, the geographical region of the user on the other side, and email templates directly in Gmail to help craft more personal outreach and get more insight into the people you are emailing.
Starting with a free trial and a “Free forever” plan, Docsify can help you gain better insight into how your prospects are engaging with your emails and the content you send them.
Vidyard
Video in prospecting has seen an exponential lift in usage, especially in the past year as face-to-face communication became a rarity.
There’s nothing more personal than your face and your voice, so incorporating video into your sales prospecting can have a huge impact on the relationship you build with your prospects, and the trust that is created between you two at the start of the sales cycle.
Vidyard offers a free forever video chrome extension tool that allows you to record unlimited videos and share them out over email, social, and more.
Free Sales Tools That Create Personal Experiences
From what you say, to how you say it, sales prospecting doesn’t have to be done solely by hand. Here are some tools that anyone can use, free of charge, to help make their outreach more personal.
Photo by Surface on Unsplash
